Ailm Estate is a premier Okanagan, BC, winery with a generational legacy, and a passion for creating wines that reflect the expression of their world-class terroir.
Services
Client
Year
PHASE 1
Prototyping
We love helping businesses launch a new branch or product, and in this case it was both! The fourth-generation family-run Quail’s Estate Winery had added another vineyard, Ailm Estate, and was ready to introduce three tantalizing new wines to the world.
The focus of this web design project was on creating a small yet impactful experience to generate excitement and drive waitlist registrations. At the same time, we needed to ensure the family story was at the forefront of all content.
PHASE 2
Style
Ailm Estate came ready with strong visual branding and gorgeous photography. We worked with them on creating the perfect mood through bold use of the imagery, elegant patterns, and attractive layouts. The effect instantly evokes an intimate, premium look and feel.
Phase 3
Bringing it All Together
The new Ailm Estate website is classy, engaging, and just a bit mysterious, all of which are key qualities for good marketing. It combines subtle hover and scroll effects with beautiful designs for a big visual impact. And the Stewart Family story is present on every page, conveying the traditions and values behind the wines. And because it’s built with our flexible site builder plugin, Refoundry, it will be incredibly easy for their team to update for campaigns, products, and more.
Shaping comprehensive brand narratives for enduring impact.
